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⚖️ Business Ethics (Business & Marketing)

The study of appropriate business policies and practices.

Business Ethics (Business & Marketing)

Business ethics is the study and application of appropriate business policies and practices regarding potentially controversial subjects, including corporate governance, insider trading, bribery, discrimination, and social responsibility.

Ethical behaviour builds trust, protects reputation, and supports long-term success. Companies often codify ethics in policies, training, and compliance programmes. Ethical dilemmas arise when profit conflicts with values, and resolving them requires judgment, transparency, and accountability.

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